Manchester United are in advanced discussions about a front-of-shirt partnership with the U.S. tech company Qualcomm.

MANCHESTER United (X) QUALCOMM

The Premier League side are targeting an agreement that could see the club earn the sum of PS60 millions ($75.1m) per year as per The Athletic.

United are in a partnership with Qualcomm an organization that produces telecommunications hardware, including semiconductors. The club signed a contract in the month of August 2022 to market the Qualcomm Snapdragon subsidiary brand. It is the power behind many of the top smartphones in the world and gaming consoles connected vehicles, and smart wearables.

In connection with the agreement of 2022, Qualcomm will also provide advice to Manchester United about planned changes in mobile connectivity at Old Trafford to enhance the gameday experience for fans.

United are looking for an alternative front-of-shirt sponsors since TeamViewer is which is a German software business, said in the year 2000 that they would not extend its contract with United for five years. The deal is with a value of PS47m each year which was to start in 2021.

This month, United together with TeamViewer have signed a mutually beneficial contract for to conclude the agreement. Manchester United can buy back the rights to the primary jersey sponsor and will be looking for an alternative main partner.

Prior to TeamViewer, United had a PS64m-per season contract with U.S. automobile manufacturer Chevrolet that was in effect from 2014.

Are you looking forward when Qualcomm takes over Teamviewer as Manchester United’s brand new front-of-shirt sponsor?